Create Luxury Line

Brand Strategy

Create a successful fashion label requires both business acumen and artistic ability. Most fashion brand are managed by the designers themselves who strong on the design front, may have only a very rudimentary understanding of the business of fashion, especially in the formative years. As a result, although thousands of talented fashion designers and technicians graduate each year, only a few of designers successful.

 

KSHOES family factory team focus to handmade high quality for haute couture and ready to wear brand designers. To maintenance the best quantity, we don’t work with mass market brand.

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Brand Position

From the beginning, you will need to decide at which position of your brand.

Haute Couture-luxury designer

Haute couture means ‘high sewing’ or ‘high fashion’. Describes luxurious, elaborately and hand sewing pieces, combined with luxury design.

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READY TO WEAR - HIGH END DESIGNER

Ready to wear labels often wholesale their collections to boutiques and department stores by showcasing at the fashion weeks held seasonally twice a year.

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HIGH STREET-MASS MARKET

Today most people wear mass market fashion, which caters for an even wider range of customers. Produced in very large quantities and in a good range of standard sizing.

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SUSTAINABLE FASHION

Sustainable fashion is a trend and process of culture change to fashion products and the fashion brand towards greater eco integrity and social responsibility. It covers the whole process of fashion goods making. This means dealing with interdependent social, cultural, ecological and financial.

 

THE K FMAILY FACTORY was audited by Sedex Members Ethical Trade Audit (SMETA) ,Sedex Members Ethical Trade Audit (SMETA) is one of the most widely used ethical audit formats in the world.

 

These audits have gained popularity as brands and retailers seek to partner with suppliers that participate in SEDEX to ensure ethical trading and corporate social responsibility.